Branding 101

Branding 101

Branding, quite a broad topic.  In attempting to tackle the subject of making your brand stand out, we must first drill down the definition of the brand.  Your brand is defined by your customers overall perception of your business.  The definition alone leaves much to...
Color Reigns Supreme

Color Reigns Supreme

So you’ve got your design onto your desired canvas and are debating what crucial color pallets to use to make your print piece an enticing perfection.  A simple step, right? Wrong. Color is everything and as the title suggests, will reign supreme in 2019. In...
Freelance Graphic Design Tips

Freelance Graphic Design Tips

The name of the game is profitability, and the key phrase is: Customer Expectations. If you follow the advice in this video, your design business will be successful and profitable. So often freelance graphic designers fall prey to non-paying clients or they lose...